ARA logo (white text) - RGB-01.png

Christmas

Predictions

We keep you up to date with the latest news, retail trends, and what to buy, to ensure you have a Merry Christmas and healthy holiday trade.  

Australian Retail Trends and Shopping Insights

POST - CHRISTMAS SALES PREDICTIONS

Each year, the ARA and Roy Morgan work together to produce the only professionally researched industry Christmas predictions in Australia. 

The release of annual joint ARA/Roy Morgan pre-Christmas predictions for 2019 – covering 14 November to 24 December estimates Australians to spend almost $53bn before Christmas.

 

The forecasts for post-Christmas retail trade suggested quieter trade to round out the holiday period, but said all indicators suggested the struggling retail sector was poised to rebound sharply during 2020.

Scroll down to see our predictions on spend across retail categories. 

food

2018 Post-Christmas Sales ($mil)

$7,515

2019 Forecast

Post-Christmas Sales ($mil)

$7,727

2.8%

house
HOLD
goods

2018 Post-Christmas Sales ($mil)

$3,073

2019 Forecast Post-Christmas ($mil)

$3,094

0.7%

apparel

2018 Post-Christmas Sales ($mil)

$1,422

2019 Forecast Post-Christmas ($mil)

$1,470

3.4%

department stores

2018 Post-Christmas Sales ($mil)

1,038

2019 Forecast Post-Christmas($mil)

$1,048

1.0%

hospitality

2018 Post-Christmas Sales ($mil)

$2,612

2019 Forecast Post-Christmas ($mil)

$2,670

2.2%

other

2018 Post-Christmas Sales ($mil)

$2,636

2019 Forecast Pre Christmas

Actual Results ($mil)

$2,712

2.9%

national

2018 Post-Christmas Sales ($mil)

$18,296

3.7%

2019 Pre-Christmas Sales ($mil)

$18,721

2.3%

Across the states and territories, Tasmania (4.5%) and Queensland (3.8%) led predicted post-Christmas retail sales growth, and Mr Zimmerman noted retail trade was set to grow in all states and territories across the forecast period.

Christmas Ready -01.jpg

We’ve crunched the numbers into an easy-to-read guide so you know everything about Christmas trade this year!

Enter your email to download a copy today.

INSIGHTS & TRENDS

russell

zimmerman

Executive Director of

The Australian Retailers Association

For media enquiries and interview opportunities, contact the ARA Media team.

Media line: 0431 045 373
Email: media@retail.org.au

CHRISTMAS WISH LIST!

TOYS

Create a toy story for your child

We have a list of all the exciting new toys for all the girls and boys this silly season. 

BEAUTY

Treat yourself...and someone else too 

Step into Christmas decorated with bold scents and sparkling diamond dazzlers!

CHRISTMAS
SPECIALS

Black Friday a Golden Opportunity for retailers

This year we will again see Black Friday and CyberMonday kicking off the pre-Christmas sales.

 

BOOKS

Be foreword and get booked out 

 

Get ready because your bookshelves are about to get busier than Santa's elves.

Here is our list of the   page-turners turning heads this season. 

FOLLOW US
  • LinkedIn Social Icon
  • Facebook
  • Twitter
  • Instagram
FOOD AND
BEVERAGES

Feast your eyes on this festive spread

 

Throw the word 'moderation' out the window, because Christmas is near!

Read about all the delicious treats our retailers have in store for you this Christmas.

TOP 20 PRODUCT SEARCHES